Johnson & Johnson - ETHICON, INC.

Acting as a senior art director for the past 20 years, I conceptualize a wide range of product brands, marketing materials, sales collateral & training strategies. I work closely with worldwide product directors, photographers, video editors & copywriters to design cutting edge 360 media to market upcoming Ethicon products and events. Create brand identity presentations for individual worldwide products.

• 360 campaigns - Brands include: Neuwave®, Evicel®, Vistaseal®, Veraseal®, Dermabond®, Prineo®, FlexHD®, Plus Sutures®, Surgicel®, Ethiguard®, Prolene®, BioPatch®

• Product Sales sheets/ brochures for marketing team distribution

• Surgeon training paraphernalia/videos

• Package design

• Digital newsletters, email templates/blasts, web ads 

• Exhibition booth design

• PowerPoint presentation design

• Product photography, video direction & design